Getting animated in the world of fashion
With their forthcoming season’s collections all beautifully shot, leading fashion retailer Jaeger needed to bring this photography to life in their stores around the world through a series of HD videos.
Our first step was to provide the technical expertise necessary to assist the visual merchandising department upgrade the in-store hardware and monitors. This ensured they would be able to show HD graphics, essential to bring out the best in their brand. Our production team then animated the available imagery to produce a video for each of Jaeger’s four collections, before burning to Blu-ray and distributing to stores worldwide.
Matrix was able to extend Jaeger’s brand appeal and drive sales through strategy which provided both technical expertise and the necessary creativity to produce the videos.