5 things to consider when choosing an agency for social media


There’s no shortage of agencies who can manage your social media. From specialist social agencies to fully integrated enterprises offering everything as...

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Why you need to use animation in your digital ads


The Picture Superiority Effect… The saying “a picture speaks a thousand words” has never been more accurate than in today’s marketing environment....

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No Bull – How Red Bull take advantage of Social Media


Red Bull is one of the largest and most recognised brands today. Are they active on social media? Of course, and their...

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Design trends for 2019


Pantone Colour of the Year Pantone’s new Colour of the Year is heading in a more therapeutic direction for 2019 with the...

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Meet the New Matrix


Since we founded Matrix over 27 years ago, we’ve continuously developed our offering and identity to better serve the needs of our...

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How to plan your 2018 Christmas Marketing Campaign


It’s that time of year again already; it’s time to start developing your Christmas marketing campaign. For most companies, Christmas campaigns are...

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The basics of the loyalty ladder


Today’s marketing landscape has been plagued by a scepticism in advertising and abuse by individuals in power. This has fundamentally changed consumer...

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How to measure ROI from Social Media


It’s a continuing challenge for marketers to ensure that we provide accurate data on the return on investment on our marketing efforts....

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5 reasons your video isn’t working


You need to be creating videos. Effective video strategy is pivotal to growth in 2018. But maybe you’ve already created a video....

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