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Put a spring in your step and more money in your pocket


One of the most dangerous things in business is the saying ‘we’ve always done it this way’. You see, conforming to what...

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How to plan your 2019 Christmas Marketing Campaign


It’s that time of year again already; it’s time to start developing your Christmas marketing campaign. For most companies, Christmas campaigns are...

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5 things to consider when choosing an agency for social media


There’s no shortage of agencies who can manage your social media. From specialist social agencies to fully integrated enterprises offering everything as...

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Why you need to use animation in your digital ads


The Picture Superiority Effect… The saying “a picture speaks a thousand words” has never been more accurate than in today’s marketing environment....

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The basics of the loyalty ladder


Today’s marketing landscape has been plagued by a scepticism in advertising and abuse by individuals in power. This has fundamentally changed consumer...

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How to measure ROI from Social Media


It’s a continuing challenge for marketers to ensure that we provide accurate data on the return on investment on our marketing efforts....

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5 reasons your video isn’t working


You need to be creating videos. Effective video strategy is pivotal to growth in 2018. But maybe you’ve already created a video....

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