5 things to consider when choosing an agency for social media


There’s no shortage of agencies who can manage your social media. From specialist social agencies to fully integrated enterprises offering everything as...

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No Bull – How Red Bull take advantage of Social Media


Red Bull is one of the largest and most recognised brands today. Are they active on social media? Of course, and their...

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How to plan your 2018 Christmas Marketing Campaign


It’s that time of year again already; it’s time to start developing your Christmas marketing campaign. For most companies, Christmas campaigns are...

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The basics of the loyalty ladder


Today’s marketing landscape has been plagued by a scepticism in advertising and abuse by individuals in power. This has fundamentally changed consumer...

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How to measure ROI from Social Media


It’s a continuing challenge for marketers to ensure that we provide accurate data on the return on investment on our marketing efforts....

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Trends in Marketing for 2018


2017 was a year of excitement, innovation and change whilst being plagued by scandal, disinformation and mistrust. There has been no doubt,...

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5 reasons your video isn’t working


You need to be creating videos. Effective video strategy is pivotal to growth in 2018. But maybe you’ve already created a video....

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Facebook Watch – A new platform for marketers?


 It’s a change in our viewing habits – Social video has exploded and such there has been a resurgence in marketers...

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Best Halloween Marketing Campaigns 2017


Halloween is exploding with popularity in the United Kingdom. In 2013, Halloween accounted for an estimated £230m in retail value which has grown...

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